Craig McBreen

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With each guest, I want to get to the root of their breakout moment—the defining space in time that altered the course of his or her life.

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Episode 46- Andrew Davis Helps Me Change My Podcast (and Provides Some Great Breakout Branding Advice).

Episode 46: Andrew Davis Helps Me Change My Podcast (and Provides Some Great Breakout Branding Advice).

Podcast: Play in new window | DownloadSubscribe: RSSMy guest today, Andrew Davis, is a bestselling author and sought after keynote speaker. Before he co-founded, built, and sold a successful digital marketing firm, Andrew had quite a list of accomplishments. He produced for NBC’s Today Show, created programming for local television, worked for the Jim Henson…

Episode 45- Brett Henley–People, Purpose, and Profit

Episode 45: Brett Henley–People, Purpose, and Profit

Podcast: Play in new window | DownloadSubscribe: RSSMy guest today, Brett Henley and I start off the show by talking about a new creative mecca that goes by the name of Nashville, TN. I’m really curious about its creative, tech, and food culture, and why so many people I talk to lately seem to be…

Episode 44—John Jantsch—Effective Strategies for Building Personal Brand Authority

Episode 44: John Jantsch—Effective Strategies for Building Personal Brand Authority

Podcast: Play in new window | DownloadSubscribe: RSSI’ve been wanting to speak to my guest, John Jantsch, for a long time. This is because I’ve been working with small businesses for most of my career. And small business marketing is John’s sweet spot. We start the conversation talking about the new hipster haven—Kansas City, MO.…

Chris Ducker—How to Build an Amazing Personal Brand

Episode 43: Chris Ducker—How He Built a Magnetic Personal Brand

Podcast: Play in new window | DownloadSubscribe: RSSMy guest, Chris Ducker, is an outsourcing expert. Well that might be an understatement because when it comes to all things virtual staff related, Chris is the go-to guy. But this podcast is all about something else he’s really, really good at—personal branding. In fact there’s a little…

Personal Reinvention with Hollis Thomases

Episode 42: Personal Reinvention with Hollis Thomases

Podcast: Play in new window | DownloadSubscribe: RSSReinventionWorks was conceived when my guest, Hollis Thomases, had to serve jury duty. Yep. In the midst of her own reinvention, and unable to bring any electronic devices to the jury room, she began contemplating her next career move. After listing a few ideas she had a flash…

Episode 41- Joe Pulizzi’s 6 Steps to Content Marketing Domination

Episode 41: Joe Pulizzi’s 6 Steps to Content Marketing Domination

Podcast: Play in new window | DownloadSubscribe: RSSMy guest, Joe Pulizzi and I start out talking about his home town, Cleveland, Ohio, and the song Cleveland Rocks by Ian Hunter, Harvey Pekar and other Cleveland luminaries. We talk all things Cleveland and I can’t help it. My last visit to Cleveland was over 20 years ago,…

Episode 40—Mars Dorian on Creativity, Health, and Entrepreneurship

Episode 40: Mars Dorian on Creativity, Health, and Entrepreneurship

Podcast: Play in new window | DownloadSubscribe: RSSIn this episode of The Art of Breaking Out, Mars Dorian and I discuss his methods for finding balance in life and work, sparking creativity, and creating better art. Mars fell in love with comics and visual storytelling at a young age. In fact, his creativity was sparked…

Episode 39- Why Truly Knowing Your Customer Is the Secret to Your Success with Carol Lynn Rivera

Episode 39: Why Truly Knowing Your Customer Is the Secret to Your Success with Carol Lynn Rivera

Podcast: Play in new window | DownloadSubscribe: RSSMy guest, Carol Lynn Rivera, has been in the digital marketing space for over a decade. She and her husband, Ralph run several businesses, including Rahvalor Interactive and Web.Search.Social. She’s a writer, podcaster, and marketer. We start out discussing the weather (I know, how boring). And I ask…

Episode 38- Marcus Sheridan on The Art of Communication

Episode 38: Marcus Sheridan on The Art of Communication

Podcast: Play in new window | DownloadSubscribe: RSSMy guest, Marcus Sheridan, is often referred to as the “Pool Guy” because he helped his pool company, River Pools and Spas, survive the 2008 economic crisis through a mix of determination, the magic of long-tail keywords, and the power of content marketing done right. As he states…

Episode 37–How to Write Clear, Compelling, and Persuasive Copy with Amy Harrison

Episode 37: How to Write Clear, Compelling, and Persuasive Copy with Amy Harrison

Podcast: Play in new window | DownloadSubscribe: RSSMy guest, Amy Harrison, is a copywriter, content consultant, and public speaker. Her expertise is teaching entrepreneurs how to get past boilerplate content and write engaging copy that speaks to their customers. She runs Copyblogger’s Hit Publish podcast, produces the unique AmyTV, and conducts live training sessions around the…

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  • How to Steal Like an Artist (and Reinvent Your Brand)
  • Why Discipline Equals Freedom
  • Need a Breakthrough? You Must Embrace the Suck
  • How to Build a Winning Brand and Attract the Right People (Step 1 to Marketing Your Business)
  • Trying to Create a Magnetic Personal Brand? (STOP and Take These 4 Steps First.)
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  • Good Habits Can Make or Break You
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