Do you want to know what that special something is?
There are thought leaders and there are thought leaders.
Do you know what I mean?
When I first arrived on the scene I was enamored with the kings and queens in our bubble.
A boy lost in the forest.
But royals are not exactly accessible and princes don’t talk to paupers.
And as I’ve progressed in my journey I found another noble group. People who practice what they preach.
They listen, they advise, and they inspire.
They are kingfish, but they are also mentors.
Sure they have 20,000 plus Twitter followers, but they’re not afraid to get their hands dirty and they often engage with the rabble.
Let’s call them model citizens.
Blogging for business is my goal (so stated), but so is helping people and here’s where we get to the heart of the matter. The focal point of this post and the fundamental practices that certain A-listers practice.
So, would you like to know what I’m getting at?
Okay, I’ll tell you.
It’s what inspires me and what I aspire to.
It’s simple, it’s effective and it should be like that pair you put on in the morning. A daily necessity.
A practical, no-nonsense one-two punch.
Drumroll, please …
Generosity and Engagement.
Yep, that’s right. A basic formula that works like nothing else.
This I’ve learned. Oh, have I learned.
And you know what else I now realize? Even big names need a pat on the back every once in a while.
They have tens of thousands of Twitter fans, long lists of followers and they are indeed thought leaders, but guess what? They’re way more than that.
So here’s a shout out, a fist-bump and a toast to two fine A-listers I’ve met along the way.
Gini practices what she preaches and actually knows a thing or two about PR, marketing and social. Here is someone who gets her hands dirty, does the day to day work, acknowledges the people who help and supports the riffraff (read: me) And you want to know what she practices day in and day out? Yep. Generosity and engagement.
Oh and if you want to learn about the complexities of social media marketing and learn about making it all work, there’s no better head to turn to.
She really knows what the heck she’s doing, but you already knew that, right? I preach to the choir.
Danny taught me few a things early. Well, two things. And guess what those two practices are? You got it. Generosity and engagement are important. He’s written about connecting with clients based on true wants and needs, not based on what you think they should be attracted to. But you know what? He’ll also connect with you, budding blogger. Yes. He. Will.
Danny isn’t afraid to acknowledge the little guy. To jump over and comment, offer a bit of sage advice or even give you a shout out. Marketing smart, social media savvy and a practitioner of the ever-important, you got it: generosity and engagement.
Some people say A-listers don’t need praise or someone considered a thought leader doesn’t need a link from a humble little blog, but I disagree.
But since I’m talking about two specific practices today, I thought I would mention two people who really are kinda up there, but they’re also down here, if you know what I mean?
So, big high-fives to these two, and to all who have helped and advised me along the way.
I might sound like a cornball but this is 100% honest: Blogging has changed my life and because of certain people, I’ve gained a greater understanding of what THIS is all about.
I’ve gone back to school, so to speak, but I like this school, so I will keep attending.
So, would you disclose your short A-list, please?
How important is engagement? Is generosity a must in social?
Are there other important traits I’ve missed?
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